For the trendy Duesseldorf hairdressing salon Stresemann, it was time to communicate its philosophy and expertise on a digital level in order to tap into additional target group segments and build a community that is not only involved with hair topics.
Type Type Hype keeps coming back to us with fresh content ideas. They not only understand us intellectually, but also aesthetically and always reflect our passion for pop culture.
Dynamic content combined with situational flash photography, makes Stresemann appear modern and progressive and appeals to the Duesseldorf creative scene in particular. The complexity of the Instagram posts helps Stresemann to be more than just a hair salon and creates the step towards a lifestyle brand that many can identify with.